Senior Group Manager, Customer Experience and Insights (US)-CCUL Partnerships

TD is committed to providing fair and equitable compensation opportunities to all colleagues. Growth opportunities and skill development are defining features of the colleague experience at TD. Our compensation policies and practices have been designed to allow colleagues to progress through the salary range over time as they progress in their role. The base pay actually offered may vary based upon the candidate's skills and experience, job-related knowledge, geographic location, and other specific business and organizational needs.  As a candidate, you are encouraged to ask compensation related questions and have an open dialogue with your recruiter who can provide you more specific details for this role.

The Senior Group Manager, Customer Experience and Insights leads a team of marketing research and consumer insights professionals in the development and execution of marketing and business plans/programs/projects/strategies by designing and delivering marketing solutions/insights consistent with TD’s marketing standards and strategies, and in support of business results, customer engagement and experience. Depth & Scope: Provides people management leadership by hiring the top talent with deep subject matter expertise in consumer insights, setting goals, developing staff, managing employee performance and compensation decisions, promoting teamwork and handling any/all disciplinary actions, as required Oversees and leads a large and/or highly complex/diverse marketing insights function of significant scope, while growing talent, developing skills and capabilities to achieve career goals, support project/initiative success and achieve business results Provides coaching, mentorship and guidance to practitioners, business, executives within area of expertise Manages and oversees the overall discipline and strategy for the respective SME areas while aligning to the industry and enterprise best practices Strategic partner to leadership team on the management of the portfolio and financials, with deep industry, external/internal, enterprise knowledge, recognizing and anticipating emerging trends and identifying operational efficiencies and opportunities with other business management/enterprise areas Facilitates key strategic discussions and provides thought leadership to executive audience based in consumer understanding and insights (output may include strategic roadmap and/or deliverables/frameworks/short to long term goals etc.) Sets insights design and implementation direction and collaborates with others to execute on common goals Focuses on longer-range planning for functional area (e.g. 12 months or greater) Develops internal and external customer, brand and experience research, insights and analyses, which helps shape corporate and business level strategies and decisions through primary and secondary research, synthesis of insights analysis, and innovation Works closely with internal business, marketing and external partners to understand key business issues and proactively provides thought leadership, insight guidance and subject matter expertise Responsible for all stages of the insight process – working with internal partners to scope out business objectives, translating objectives into research plans, configuring the optimal research design, developing questionnaires/discussion guides, and building compelling presentations for senior/executive level internal clients Drives innovation throughout the insights process by proactively seeking out and trying new, innovative research techniques. Seeks out efficiencies by aggregating and synthesizing existing information sources to surface new insights that address business and marketing needs Develops and maintains strong working relationships with analytics and insights areas and approved external vendors and leverages