Director, Strategy

Agency: PHd Job Function: Strategy and Planning Job Subfunction: Strategy Job Description:

Team & Client Leadership  - Lead, mentor, and develop Associate Directors, cultivating a high-performing and collaborative strategy team.  - Serve as the primary day-to-day point of contact for clients, building and maintaining strong, trusted client relationships.  - Elevate the role of strategy within client businesses through measurable initiatives including test and learn programs, thought leadership, and new partner recommendations.  - Collaborate with audience, planning, and activation teams to ensure strategic direction is consistently applied across recommendations and campaigns.    Strategic Development & Delivery  - Lead the development of strategic statements, platform frameworks, and communication architectures for your accounts and briefs.  - Manage quality control and maintain excellence in strategic perspective and output.  - Write and oversee creation of narrative content for strategic recommendations incorporated into client presentations.  - Deliver timely, relevant, and actionable strategic recommendations aligned with campaign lifecycles.  - Analyze market trends and competitive landscapes, synthesizing insights to shape client strategies.  - Leverage proprietary and cultural intelligence tools to develop clear, concise, and impactful strategic recommendations.    Cross-functional Engagement & Influence  - Act as the main liaison for Audience, Planning, Investment, and Marketing Science teams on client accounts.  - Socialize and share key insights, findings, and overarching strategy internally to ensure strategy integrity throughout planning and activation.  - Consult with Audience teams on growth sources, custom audience models, and psychographic, transactional, and behavioral insights to refine personas.    Omni & OMG Advocacy  - Champion Omni platform adoption internally by driving increased usage and educating teams to elevate strategic outputs.  - Articulate the role and value of Omni and OMG capabilities clearly to clients, making compelling business cases for their application.  - Generate and lead award entry submissions for client and agency achievements, supporting visibility and recognition.  - Participate actively in new business pitches (at least one per year), contributing strategic expertise across research, platform development, and presentation.    Key Performance Indicators (KPIs)    - Demonstrated track record of effective communication and consultation with senior clients around business challenges and strategic opportunity.  - Proven ability to elevate strategic role with clients through impactful initiatives and partnership.  - Successful collaboration with audience and activation teams to embed strategy across campaign deliverables.  - Delivery of strategic narratives and decks that clearly inform client recommendations.  - Strong history of consistent, timely delivery of high-quality, campaign-aligned strategic recommendations.  - Clear articulation and promotion of Omni’s business value to clients, driving adoption and strategic integration.  - Active championing of Omni internally resulting in increased platform usage and engagement.  - Contribution to award-winning work and participation in new business growth.    Qualifications    - Extensive experience in developing and leading integrated strategy teams within an agency environment.  - Deep expertise and up-to-date knowledge of client businesses including financials, industry category, competitive landscape, and campaign workflows.  - Demonstrated leadership in driving strategic excellence and client growth.  - Strong ability to communicate confidently with senior client stakeholders, presenting complex strategic concepts clearly.  - Proven success in managing cross-functional teams and fostering collaborative, client-focused cultures.  - Experience in applying