Global Marketing Alliances Manager

Global Marketing Alliances Manager Description - It’s   an amazing time to be a part of   HP ! As the world’s #1 manufacturer of printers and   PCs , HP creates technology that makes life better for everyone, everywhere.      We’re   on a mission to hire the   best talent   and are committed to creating exceptional employee experiences   that drive   high levels   of employee engagement and result in a fulfilling relationship with work.      Within HP’s PC division, the marketing team is looking for a   seasoned marketer   who has   demonstrated the ability to   drive   the development and execution of business-building   marketing strategies .   You will   be leading   partner   m ar keting   st rategy, messaging ,   and   initiatives   wit h key alliances.  Our partnerships with powerful brands like Microsoft , Intel,   AMD,   Google,   Nvidia ,   Qualcomm , and more help drive   innovation and deliver benefits for customers everywhere, and this position is essential to   bringing those partnerships to get her for success.    You   will provide insights   grounded in market, customer , and   business opportunity understanding, and guide customer-centric partnership strategies .     The idea l   candidate   will   have experience cutting   through silos and across   an   organization to guide,   align ,   and deliver successful execution of initiative s.    They need to be creative , persuasive,   have   strong analytical   skill s ,   and a passion   for building relationships and collaborating with partners.    Reporting to the   Director of   Alliance   Marketing , PS,   you will   work with   a team of marketing profe ssionals based around the world   to bring your   strategies to bear on the business.

Help cr aft an inspiring and dynamic   partner   marketing strategy, positioning and messaging that is unique and sets HP apart from the competition.   Demolish barriers and silos to create   a   consolidated   strategy that empowers GTM execution.   Develop and evangelize simple/clear assets that outline the   value   proposition , narrative, and messaging to drive common, globally understood   initiatives.   Partner with   Marketing   and Commercial Organization   to build   a clear   marketing vision and strategy f or key partners that   deliver   a distinct, differentiated, and relevant positioning   in the market.   Strategically prove concepts that will   expand opportunities for our partnerships and deliver mutual benefit.    Work closely   with GTM teams to   drive efficient strategies, manage budgets, support revenue   generation , and sales growth with a   market-centri c   approach.   Cultivate   excitement internally for   our team’s efforts.      Knowledge and Skills   Minimu m of 8 years in   B2C and B2B   marketing roles .   Someone with experience in or extreme curiosity about Artificial Intelligence and uncovering what it can and will do for people.    Imagination   coupled with relentless   results-orientation .   Expertise   in   value proposition development , campaign   creation ,   and execution.   E xperience in   working closely with GTM teams to design and   deliver with   relevant impact.   Storyteller, narrator, crafter of connections.   Agile, flexible, adaptable, and comfortable navigating ambiguity   A collaborative leader who is experienced and comfortable working in a matrix structure.   Preferred Certifications NA Knowledge & Skills • Agile Methodology • Business Development • Business Marketing • Business Strategies • Business To Business • Channel Management • Channel Sales • Demand Generation • Digital Marketing • Go-to-Market Strategy • Key Performance Indicators (KPIs) • Marketing • Marketing Communications • Marketing Management • Marketing Strategies • New Product Development • Product