Head of APAC Startup Sales, Google Workspace

We are seeking a highly motivated and experienced talent to lead the growth within the startup segment in the APAC. As the Head of Google Workspace (GWS) Startup Sales, you will be responsible for developing and executing a comprehensive programmatic sales strategy to drive adoption of Google Workspace within this dynamic market. This is a unique opportunity to shape the future of how startups leverage technology and collaborate. Google Cloud accelerates every organization’s ability to digitally transform its business and industry. We deliver enterprise-grade solutions that leverage Google’s cutting-edge technology, and tools that help developers build more sustainably. Customers in more than 200 countries and territories turn to Google Cloud as their trusted partner to enable growth and solve their most critical business problems.

Define and implement a multi-channel programmatic business strategy encompassing digital marketing, inside sales, partnerships, and events to reach and engage untouched startups. Achieve ambitious targets for customer acquisition, activation, and business generation within the defined segment. Recruit, oversee and optimize the performance of a vendor sales team responsible for programmatic acquisition and growth within the startup segment. This includes setting clear goals, providing ongoing training and support, and monitoring performance metrics. Leverage data analytics to track key performance indicators (KPIs), identify trends, and optimize sales strategies for maximum impact. Partner effectively with marketing, BDR, product, and operations teams to ensure alignment and seamless execution of programs.

Minimum qualifications: Bachelor's degree or equivalent practical experience. 10 years of experience in software sales, technology Go-To-Market strategy, technology consulting or a combination of these experiences. Experience in a quota-carrying sales role within software or cloud sales. Experience promoting cloud-based productivity software or SaaS products. Experience developing and executing sales programs. Experience in the startup ecosystem. Preferred qualifications: Experience in working with customers in multiple Google Cloud segments (Field and SMB). Understanding of how Google Workspace is tied within the broader Google Cloud ecosystem and experience in building interlock between field sales and specialist sales functions. Knowledge of needs and challenges faced by startups, and a passion for supporting their growth. Ability to develop and execute scalable sales programs leveraging digital channels and automation. Adjust Go-To-Market sales plays to match unique needs of startup segment.