Sr. HCP Marketing Manager - INGREZZA

Neurocrine Biosciences is a leading biopharmaceutical company with a simple purpose: to relieve suffering for people with great needs. We are dedicated to discovering, developing and commercializing life-changing treatments for patients with under-addressed neurological, psychiatric, endocrine and immunological disorders. The company's diverse portfolio includes FDA-approved treatments for tardive dyskinesia, chorea associated with Huntington's disease, classic congenital adrenal hyperplasia, hyperphagia in Prader-Willi syndrome, endometriosis* and uterine fibroids*, as well as a robust pipeline including multiple compounds in mid- to late-phase clinical development across our core therapeutic areas. For more than three decades, we have applied our unique insight into neuroscience and the interconnections between brain and body systems to treat complex conditions. We relentlessly pursue medicines to ease the burden of debilitating diseases and disorders, because you deserve brave science. For more information, visit  neurocrine.com , and follow the company on  LinkedIn ,  X , Facebook and YouTube . ( *in collaboration with AbbVie ) About the Role: Contributes to the strategic direction and execution of brand strategies for the company and identifies new opportunities for assigned products, product lines, lines of business, or on a company-wide campaign basis. Responsible for one or more of the following areas brand-level development including market analysis, strategic planning, brand management. Manages marketing materials to establish product branding and messaging. Develops and implements product education and other promotional activities to communicate product positioning and lifecycle development of products to customers. Applies consumer insight and market research to determine innovative marketing and product opportunities. Works in partnership with cross-functional teams in linking the brand to efforts by marketing, product marketing, marketing communications or other departments or units within the organization. _ Your Contributions (include, but are not limited to): Manage day-to-day activities of brand agencies and other business partners for related projects and initiatives and coordinate with the commercial team to ensure strategic alignment across all stakeholder groups for brand-related promotional activities Develop clear, compelling HCP marketing content that translates complex scientific data; ensure consistency and compliance across channels Contributes to the strategic development and execution of the brand initiatives Develop and execute promotional campaigns and tactics to drive increased brand awareness and adoption, including, but not limited to, print and digital rep materials Coordinates with digital marketing team to gain alignment of non-personal promotional and other digital assets May lead market research initiatives in partnership with agencies/vendors and internal research team Coordinates with Sales Training to facilitate effective product training and enhance sales representatives’ ability to appropriately communicate and position programs and services Serves as primary contact for interactions with field-based reps about product related inquiries Coordinates with Payor & Access team to ensure strategic alignment and messaging consistency for promotional materials used by field sales and channel partners Works closely with the field sales organization and sales management to develop innovative marketing programs and supports POA planning Utilizes customer and marketplace insights to identify, develop, and execute business initiatives that advance the brand and analyzes and interprets market research and sales data to inform strategic brand direction Ensures budget aligns with planned annual spend Participate in annual brand planning activities, including forecasts and budgeting Monitor market trends, competitive dynamics, and customer insights to inform strategy, guide